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The Growing Predominance of Web Video Advertising

In December 2016, internet marketing analysts predicted unprecedented growth of video advertising on the web for 2017. They were not wrong. It has always been a powerful medium with web video producers citing impressive statistics. Despite being around 3% of web content, video accounts for over 97% of viewed material. That is impressive, demonstrating how […]

What’s New in Social Media Right Now?

Social media is one of the most power mediums today for both social and business users. All major players – Facebook, Instagram, LinkedIn, SnapChat, YouTube and Twitter regularly add new features. Updates, tweaks and overhauls are essential to remain relevant, drive the platforms forward and cater to changing demands of the users. Here is what […]

7 Best New Social Media Tools to Try in 2017

Welcome to 2017, another year has passed. The approach of any January 1st makes everybody excited for one thing or another. Here at Aidem Media, we’re particularly excited for the fantastic social media tool and developments due this year. 2016 was an exciting time for technology, the year that VR and Pokemon Go made all […]

The Five Best Marketing Campaigns of 2016

No matter what business you are in, you need an effective marketing campaign. Without great outreach, your product or service will never attain its maximum potential. How you market depends largely on your core audience, but other factors come into play too. You need something catchy and memorable, but also one that speaks to people […]