Aidem Media

Is My Website GDPR Compliant?

You’re going to hear a lot about GDPR in the coming months. During May, All present 28 members of the European Union will be expected to adopt the General Data Protection Regulation into law. The UK vote to leave the European Union will not impact this regulation as the country vowed to honour the standard […]

The Benefits of Influencer Marketing Over Traditional Web Advertising

It’s amazing just how quickly internet trends evolve, especially in advertising. Sure-fire outreach methods from one year suddenly lose influence in the next. One of the biggest growth areas of internet marketing is Influencer Marketing, offering many advantages over traditional web advertising. What is Influencer Marketing? Traditional forms of web advertising use web banners and […]

Five Essential Reasons to Rebrand Your Business

If you want your business to succeed, you will need to rebrand at some point. Even the world’s biggest and most profitable organisations have done it to remain relevant. Trends change; technology changes; customer expectations change. If you’re not moving forward you’re falling behind. Yet rebranding need not be a monumental and expensive task as […]

Do I Need a Big Budget for Digital Marketing?

The internet is a virtual space full of opportunity. More than ever before, small businesses can reach out to customers, not just in their local area, but globally. Few business tools have opened as many doors as the web. It’s also drastically reduced the costs of customer outreach, essentially using your audience as a tool […]

Using the Golden Ratio in Web Design

Using the Golden Ratio in Web Design   Commonly found in nature and sought by artists and photographers alike, there is a philosophy and a visual science behind The Golden Ratio. Visual artists use it to create attractive and captivating imagery that draws the eye. As a web designer, you too can use it to […]